Photo Credit: https://www.nytimes.com/2021/11/26/theater/stephen-sondheim-dead.html
Stephen Sondheim, famed musical theatre composer, lyricist, genius, and a personal idol of mine recently passed away. His death has recently caused me to reexamine a thought I’ve had from time to time: that rides are akin to songs.
It might sound a bit strange at first to suggest that rides and songs are the most closely related storytelling mediums but consider their raw components. Music at its most basic level, stripped of lyrics, is a progression of sensations you feel. Rides at their most basic level, stripped of plot, are a progression of sensations that you feel. A simple unadorned coaster might be the equivalent of a single melodic line, one surrounded by scenery the equivalent of a full symphony: full of color, texture, and harmony. Both use these sensations to shape an arc of emotion within you — to tell stories. This is different than most movies, plays, books, and (many) games — which primarily use dialogue, plot, and prose. Those forms of storytelling speak to your mind. Music and experiences instead speak directly to your body.Continue reading “What Sondheim Can Teach Us About Experience Design”